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Emilio Pucci : The Astonishing Odyssey of a Fashion Icon - Terence Ward

Emilio Pucci

The Astonishing Odyssey of a Fashion Icon

By: Terence Ward, Idanna Pucci

Hardcover | 10 February 2026

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When people think of Emilio Pucci, it is of his bright, swirling colors and easy, freeing fabrics, and everyone from Sophia Loren to Jackie Kennedy donning the eye-catching dresses that personify La Dolce Vita. What few know about Pucci, however, is that before creating his world-famous fashions, he played a critical role in the war against the Nazis, risking his life to smuggle out to the Allies one of the most important documents of World War II.

The authors bring to life Italy's darkest and brightest days, with the extraordinary Emilio Pucci at its center. Italy at the end of the war was broken, and Florence, which the Pucci family had called home for seven centuries, lay in ruins. Pucci returned home having endured trials that would have broken many, but, like Italy itself, rose from the ashes, and went on to design some of the most exuberant fashion of all time. He helped usher in a new era of creativity in Italy, which again became a mecca of fashion, art, design, film, and more.

A host of supporting characters—including Mussolini's daughter and Allen Dulles, and, most importantly, the timeless city of Florence and the mythic island of Capri—enrich this compelling narrative that will draw readers of all kinds, from war and history buffs, to fashionistas and fans of espionage thrillers along with the millions of readers who devour books about Italy and her many charms.

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